Kostenlose Erstberatung  ·  Over 130 study programmes in Germany

Healthcare Management

Bachelor of Arts 6 Semester Deutsch Vollzeit (Präsenz)

About the Programme

Become a digitalisation expert and help shape our digital future. Nothing is changing the processes of the entire economy faster than digitalisation. Artificial intelligence has long stopped being science fiction and is now reality. Our economy therefore needs highly trained specialists and managers who can steer and shape these processes.

Our Digital Business Management degree programme at Campus Düren prepares you for exactly these challenges. The programme prepares you as an up-and-coming manager for the challenges of the future: start studying today how you can expand and shape tomorrow's business world.

Discover, on a scientifically grounded basis, how Meta, Google, Amazon and Apple continue to evolve, how we listen to music or watch films, which business models will endure and what change this means for global players, the Mittelstand or innovative small businesses. Shape the 'digital tomorrow' with the Digital Business Management programme.

What will you learn?

  • Digital business strategies & business development
  • E-commerce management & online project management
  • Big data management & data strategy
  • Artificial intelligence & digital technologies
  • Supply chain management & logistics
  • Customer experience management
  • Content marketing & mobile development

The practice-oriented campus programme offers you small study groups and the FHM all-round care package. You will learn to recognise the potential of digital technologies, develop and apply applications, and realign the future of companies using digital business strategies.

Curriculum

First & Second Semester – Fundamentals8 modules+
ModuleFundamentals of Business Administration6 ECTS
ModuleIntroduction to Digitalisation6 ECTS
ModuleProfessional Skills6 ECTS
ModuleAccounting & Finance6 ECTS
Third & Fourth Semester – Specialisation8 modules+
ModuleE-commerce & Digital Business Models6 ECTS
ModuleBig Data Management & Analytics6 ECTS
ModuleManagement Skills & Leadership6 ECTS
ModuleSupply Chain Management6 ECTS
Fifth & Sixth Semester – Specialisation6 modules + thesis+
ModuleSmart Skills & Artificial Intelligence6 ECTS
ModuleInnovation Management & Digital Entrepreneurship6 ECTS
ModuleInternship12 ECTS
ModuleBachelor's Thesis12 ECTS

Career Perspectives

Als zukünftige Fach- oder Führungskraft kannst du die Potenziale digitaler Technologien erkennen, Anwendungen entwickeln und einsetzen sowie die Unternehmenszukunft mit digitalen Geschäftsstrategien neu ausrichten. Werde Digitalisierungsberater*in – die digitale Wirtschaft kann bis zum Jahr 2030 eine Viertelmillion zusätzliche Jobs schaffen. Expert*innen gehen davon aus, dass im Bereich „Digital Business" auch das Einkommen in Deutschland im Zuge der digitalen Revolution deutlich höher sein wird. Als Absolvent*in gehörst du zu den Macher*innen der „digitalen Welt" und mit deinem Wissen zu den Vordenker*innen in Wirtschaft und Gesellschaft.

Prospects after graduation
Possible fields of work & employers
Digital Business Development Chief Digital Officer E-commerce Management Big Data Management & Data Strategist Online Project Management Customer Experience Management Innovation Management & Digital Entrepreneur Content Marketing Manager Mobile Development Supply Chain Management E-learning Concepter